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Lamborghini’s third consecutive victory in the Daytona 24 hours earlier this year underlined how important motor racing is becoming to the sports car manufacturer.
At the same time, customer racing is undergoing a real boom, with the leading sports car manufacturers seeing strong growth in participation numbers on their racing series. Lamborghini’s Super Trofeo version of the Huracan Evo is the fastest car of all the single make series cars.
Amazingly both this and the more aggressive GT3 version, which won Daytona as well as the Blancpain GT series last year, come down the same hand-build production line at Lamborghini’s Sant’Agata production line as the road cars.
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“Having the flexibility to develop both models on the same line gives us a big chance of having people very focussed on their jobs knowing that they have both products on the same line,” says Lamborghini CEO Stefano Domenicali, the former Ferrari F1 team principal.
“It is clear that it was not born to be a racing car, it was born to be a supersport car. Now motorsport with the result we achieved has gave us something special, that is really relevant for the value of our brand.
As with the road cars, it takes two days for a car to be born on the production line in a step by step process through a series of stations, each one receiving the same care and attention from the young workforce.
“We have a very young base of customer age and we have a very young base of people working here,” says Domenicali. “The average man and woman working in Lamborghini is 38, so very challenging from one side but very exciting on the other. Our customers perceive Lamborghini as very aspirational, dynamic, very sporty.”
#48 Paul Miller Racing Lamborghini Huracan GT3: Bryan Sellers, Corey Lewis, Madison Snow, Andrea Caldarelli celebrate the victory
Photo by: Barry Cantrell / Motorsport Images
With the Super Trofeo car 70% of the car is basically standard - the chassis, suspension, and engine. The competition version has a sequential gearbox which is easier to manage in a racing environment, as well as modifications to the aerodynamics, the engine management system and the electrical loom. The GT3 is more extreme; although the new V10 engine from the standard road legal version is retained, which means the Daytona 24hrs win sends a powerful message about both performance and reliability.
Watch the video to find out more about the unique production process that combines road cars and race cars on the same line.
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