McLaren reunites with Gulf in sponsorship deal

McLaren has announced the sponsorship partnership with the Gulf Oil brand, with will bring the company's iconic colours back to F1.

McLaren reunites with Gulf in sponsorship deal

As predicted by Motorsport.com last week, McLaren has agreed a deal with Gulf Oil that will cover both its F1 team and supercar company.

The move comes on the back of a previous partnership with Brazilian oil company Petrobras having been terminated at the end of last year by the Brazilian government as part of a cost-cutting drive.

The Gulf logos will appear on the McLaren engine cover and mirrors from this weekend's British Grand Prix, as well as featuring on the drivers' and pit crew overalls.

McLaren CEO Zak Brown said: "We're delighted to welcome Gulf back to McLaren and reunite two iconic brands back together in a new and exciting partnership.

"Gulf is part of McLaren's history and are well-known for their innovation and technical excellence in the industry, with which aligns with McLaren perfectly. We are looking forward to starting our partnership together this season."

Mike Jones, CEO, Gulf Oil added: "This is a very exciting partnership that brings the Gulf brand back into elite motor racing.

"The history books are full of remarkable tales that tell of what Gulf and McLaren have achieved in the past. Now we are together once more to write the next chapter of this unique partnership."

McLaren and Gulf first tied up in 1968, and enjoyed a partnership across F1 and sportscars that lasted until 1973 – including wins in grands prix and Can-Am races.

Read Also:

shares
comments

Related video

Revealed: The hidden complexity of Red Bull’s amazing grid repair

Previous article

Revealed: The hidden complexity of Red Bull’s amazing grid repair

Next article

Ferrari boss not expecting F1 wins before 2022

Ferrari boss not expecting F1 wins before 2022
Load comments
How Monza only added more questions to F1's sprint race conundrum Prime

How Monza only added more questions to F1's sprint race conundrum

With two sprint races under its belt, Formula 1 must now consider its options for them going forward. While they've helped deliver exciting racing on Sundays, the sprints themselves have been somewhat lacking - creating yet another conundrum for F1 to solve...

Who should Alfa Romeo sign for 2022's F1 season? Prime

Who should Alfa Romeo sign for 2022's F1 season?

OPINION: With Valtteri Bottas already signed up for 2022, all eyes are on the race for the second seat at Alfa Romeo next year. Antonio Giovinazzi is the current incumbent, but faces a tough competition from appealing short and long-term prospects

Formula 1
Sep 15, 2021
The "forced break" that was key to Ricciardo's Monza excellence Prime

The "forced break" that was key to Ricciardo's Monza excellence

OPINION: Daniel Ricciardo has long been considered one of Formula 1's elite drivers. But his struggles at McLaren since switching from Renault for 2021 have been painful to watch at times. Yet he's recovered to banish those memories with a famous Monza win – built on a critically important foundation

Formula 1
Sep 14, 2021
Italian Grand Prix driver ratings Prime

Italian Grand Prix driver ratings

Two drivers produced faultless performances as, for the second year in a row, Monza threw up an unpredictable result that left many to rue what might have been

Formula 1
Sep 13, 2021
Why Ricciardo would have won without Verstappen/Hamilton crash Prime

Why Ricciardo would have won without Verstappen/Hamilton crash

The clash between Max Verstappen and Lewis Hamilton was the major flashpoint the 2021 Italian Grand Prix will be remembered for. Yet by this point, race leader Daniel Ricciardo had already done the hard work that would put him in position to end his and McLaren's lengthy win droughts, on a memorable afternoon in Monza

Formula 1
Sep 13, 2021
Why Italian GP success is on for McLaren even if Verstappen dominates Prime

Why Italian GP success is on for McLaren even if Verstappen dominates

For the second time in 2021, McLaren will line up for the start of a grand prix from the first row. It knows it has the chance of "glory" if things go well for Daniel Ricciardo and Lando Norris at the start of the 2021 Italian Grand Prix, but even if they just maintain their grid positions, signs from the rest of the Monza weekend suggest success is very possible for Formula 1's other orange army

Formula 1
Sep 12, 2021
How Formula 1 has made itself unattractive to new teams Prime

How Formula 1 has made itself unattractive to new teams

OPINION: The Formula 1 cost cap has been billed as a saviour to several teams and helped to guarantee their viability for investors. But there already exists another mechanism that effectively had the same purpose, and serves as a strong deterrent for those with the means to go it alone in setting up a new team

Formula 1
Sep 10, 2021
How Schumacher's first year marked him out as F1's king in-waiting Prime

How Schumacher's first year marked him out as F1's king in-waiting

After his sparkling F1 debut with Jordan at Spa, Michael Schumacher quickly leapt to Benetton for the 1991 Italian Grand Prix. This move paved the way for the German to win his first grand prix one year later and laid the foundations for his ascent to become a title contender by 1994.

Formula 1
Sep 10, 2021