Formula 1
Toyota and RE/MAX form partnership
Toyota Motorsport GmbH and RE/MAX Europe Confirm Partnership Toyota Motorsport GmbH is today proud to announce a significant new partnership with RE/MAX Europe, the provider of real estate services in 38 European countries. The three-year ...
Published: Jun 19, 2009, 7:31 PM
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Toyota Motorsport GmbH and RE/MAX Europe Confirm Partnership
Toyota Motorsport GmbH is today proud to announce a significant new partnership with RE/MAX Europe, the provider of real estate services in 38 European countries.
The three-year contract makes RE/MAX Europe the 'Exclusive Real Estate Partner' of Panasonic Toyota Racing and the RE/MAX logo will appear on the drivers' overalls, pit crew helmets, pit gantry and other team branding platforms.
RE/MAX branding made its first official appearance with Panasonic Toyota Racing during the online launch of the team's new Formula 1 car, the TF109, on www.tf109-premiere.com today.
Today's news strengthens Panasonic Toyota Racing's partner profile further following the acquisition of Chiemsee for 2009 and the contract extension of Panasonic.
Tadashi Yamashina, Chairman of Toyota Motorsport, said: "I am very pleased to welcome RE/MAX Europe to our team as our Exclusive Real Estate Partner. It is an honour to have the support of a brand of the calibre of RE/MAX Europe and we will work hard to succeed on and off the track with them. Everyone knows the global economic situation so it is particularly satisfying at this time to be adding another prominent partner to our growing portfolio."
Chuck Lemire, Chief Operating Officer of RE/MAX Europe, added: "It is fitting for RE/MAX Europe to be associated with such a superior sport as Formula 1. As does Toyota Motorsport, we at RE/MAX Europe have a passion for quality, innovation and service. Our agents in 38 European countries strive for excellence every single day. We are excited to team up with Toyota Motorsport and we firmly believe this is the right partnership to increase the awareness that RE/MAX is the best choice for your real estate needs."
-credit: toyota
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