Formula 1

Vowles: Williams F1 team has a "spark" again

Williams Formula 1 team principal James Vowles says there's a "spark" at the team after implementing the first changes which will take the Grove team in a fresh direction.

Filip Cleeren

Filip Cleeren

Edited: Mar 29, 2023, 3:51 PM

Copy link

Share on Facebook

Share on Twitter

Share on WhatsApp

Share on Linkedin

Share on Pinterest

Share on Viber

Add as a preferred source

James Vowles, Williams team principal

Williams is a team in transition after years of chronic underinvestment, and as part of its overhaul, owner Dorilton Capital appointed Vowles to replace outgoing team boss Jost Capito in January.

Vowles, Mercedes' former Mercedes head of strategy, has the unenviable task of turning the team's fortunes around.

Williams placed last in the 2022 championship, its fourth time at the bottom in six seasons, and has been languishing in the bottom three every year since 2018. But after his first few weeks at the helm, Vowles feels the historic Grove team has been injected with fresh energy.

"The best word I could use is ‘spark’," Vowles said. "There's a spark and it's fascinating to see. There are shoulders lifted, there’s heads held high now, there is really direction that they can see where we're going and how we're moving forward.

"It’s a team clearly that have had a tremendously difficult winter and difficult few years even prior to that. But they can start to see the light at the end of the tunnel and direction we're going in."

Alex Albon, Williams Racing FW45

Alex Albon, Williams Racing FW45

Photo by: Williams

With Capito, technical director FX Demaison and head of aerodynamics David Wheater also left Williams.

While those key technical roles remain vacant for now, Vowles already explained he would take his time to put in place a proper structure to take the team forward in the long term, even if that meant sacrificing progress this year.

Instead, Vowles' first major play was to appoint a chief operating officer, hiring Canadian Frederic Brousseau to oversee the organisation's planning and operations.

Brousseau brings vast experience from the aerospace industry after over 20 years at jet engine builder Pratt & Whitney Canada, where he rose through the ranks to become a vice president.

Expanding on his first high-profile hire, Vowles said: "A Formula 1 car is circa 15,000 components that have to be built, produced and fit together within the space of a few weeks.

"To get that properly done, you need an amount of planning across all of your organisation and that's really what he brings to the table.

"He's done that at Pratt & Whitney, he's been there for over 20 years, he has a good experience and good knowledge about how to bring thousands of people – in our case, hundreds – together in a key clinch moment.

"And especially under the cost cap; the more efficient you can be at doing that, the more money that's available to develop the car later. I think it's a key element of every aspect of the team."

Meanwhile Vowles continues his search to attract technical talent, with current members of the team's technical departments filling in until a new tech director and head of aero have been found.

"Going forward, there's a technical leadership where at the moment, I have lots of people standing in and doing a great job, but we need to supplement them with good experience from industry," he acknowledged.

Read Also:

We want your opinion!

What would you like to see on Motorsport.com?

Take our 5 minute survey.

- The Motorsport.com Team

Read and post comments

Read also :

Share Or Save This Story

Copy link

Share on Facebook

Share on Twitter

Share on WhatsApp

Share on Linkedin

Share on Pinterest

Share on Viber

Previous article The simple explanation for Red Bull's F1 DRS dominance

Next article What is really behind Domenicali's "cancel" F1 practice comments

Top Comments

There are no comments at the moment. Would you like to write one?

View More & Comment

More from

Filip Cleeren



Inside the competition building F1’s future engineering talent

Formula 1

Formula 1

United States GP

Inside the competition building F1’s future engineering talent



Rwanda turns to F1 as it moves forward from a chequered past

Formula 1

Rwanda turns to F1 as it moves forward from a chequered past



Five key takeaways from F1's big African Grand Prix reveal in Rwanda

Formula 1

Formula 1

Five key takeaways from F1's big African Grand Prix reveal in Rwanda

Latest news



Ross Chastain and Shane van Gisbergen to race for JR Motorsports again in 2027

NASCAR O'Reilly

NOAP NASCAR O'Reilly

Phoenix II

29 min

Ross Chastain and Shane van Gisbergen to race for JR Motorsports again in 2027



NASCAR legend Fred Lorenzen first driver diagnosed with CTE after donating brain

NASCAR Cup

NAS NASCAR Cup 45 min

NASCAR legend Fred Lorenzen first driver diagnosed with CTE after donating brain



Max Verstappen defends Chris Lulham after online abuse

GT World Challenge Europe Endurance

WCEE GT World Challenge Europe Endurance 50 min

Max Verstappen defends Chris Lulham after online abuse



Mercedes: “We had people who hadn’t done a live pitstop for 15 years” in Singapore GP

Formula 1

F1 Formula 1

Singapore GP

1 h

Mercedes: “We had people who hadn’t done a live pitstop for 15 years” in Singapore GP

Feature

Discover prime content



Why Oscar Piastri has struggled to show his best with this year's McLaren MCL40

Formula 1

By Jake Boxall-Legge

Why Oscar Piastri has struggled to show his best with this year's McLaren MCL40



How levelling the playing field isn’t antithetical to the principles of F1

Formula 1

By Pat Symonds

How levelling the playing field isn’t antithetical to the principles of F1



Lights, Camara, action: How Haas picked F1's latest rookie for 2027

Formula 1

Singapore GP

By Jake Boxall-Legge

Lights, Camara, action: How Haas picked F1's latest rookie for 2027



Employing team orders can simply be a matter of common sense

Formula 1

By Kevin Turner

Employing team orders can simply be a matter of common sense

Subscribe and access Motorsport.com with your ad-blocker.

From Formula 1 to MotoGP we report straight from the paddock because we love our sport, just like you. In order to keep delivering our expert journalism, our website uses advertising. Still, we want to give you the opportunity to enjoy an ad-free and tracker-free website and to continue using your adblocker.

You have 2 options:

Subscribe now Already subscribed? Sign in here

Already disabled your adblocker?
Reload page

Manage Alerts

Subscribe