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Ashfords link up with Telmex Arden

Sports lawyers Ashfords link up with Telmex Arden Law firm Ashfords LLP has confirmed that it will be an official partner of the Telmex Arden International Team for the 2009 GP2 Championship. Telmex Arden's 2009 campaign got off to a winning ...

Published: Jun 19, 2009, 7:54 PM

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Sports lawyers Ashfords link up with Telmex Arden

Law firm Ashfords LLP has confirmed that it will be an official partner of the Telmex Arden International Team for the 2009 GP2 Championship.

Telmex Arden's 2009 campaign got off to a winning start at Barcelona yesterday with Edoardo Mortara winning the GP2 Series sprint race.

Ashfords' logo appeared on the Arden cars in Barcelona, and will continue to be displayed for the rest of the 2009 GP2 Series. The team wear, as well as the race overalls of drivers Sergio Perez and Edoardo Mortara, will also carry the Ashfords brand, as Arden and its drivers compete for the 2009 Championship title.

Head of the firm's Motorsport Team, Jamie Horner, who brokered the deal with Telmex Arden, said that Ashfords involvement with a highly successful team like Arden in GP2 offered an outstanding opportunity for the law firm to promote its brand globally, as well as its expertise in motorsport matters.

Horner added: "We have worked closely with Telmex Arden International for many years and are delighted to have been approached to become an official partner to the team for the 2009 GP2 Championship. Ashfords has specialist knowledge of the motorsport industry, and the firm's expertise in this area, is reflected in Arden's decision to promote our involvement in their motorsport programme. We are absolutely delighted that Edoardo won yesterday's sprint race and wish the team and both drivers all the best for Monaco and what will hopefully continue to be a top of the podium season for them."

Ashfords Motorsport Team is part of a dedicated sports practice, that is headed by Taunton based partner Rory Mac Neice. The firm handles all types of sports matters with recent work ranging from representing individuals and teams at disciplinary hearings and tribunals to handling complex technical disputes, negotiating sponsorship and management agreements and providing advice on IP related issues.

-credit: arden

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