Motorsport Stats launches ForixWire service

Motorsport Stats, the content re-seller and analytics arm of Motorsport Network, today unveiled ForixWire, a ground-breaking new content platform to bring the primary source journalism behind world-class titles such as Motorsport.com, F1 Racing, Autosport to the heart of sports newsrooms across the world.

ForixWire is a publishing tool that serves rich content from news stories to photography, video, results and infographics to newspapers & websites, promoters, sponsors or any media owners who have an interest to publish motor racing content from Formula One to MotoGP, WRC, WEC or IndyCar.

With significant shifts in cost pressures for major media organisations, ForixWire provides a cost-effective solution to ensuring rich motorsport content without the significant cost of staffing coverage of international motorsport series.

Armed with an editorial focus to sub-edit content for a mainstream sports audience, ForixWire's motorsport content sits comfortably on the back page alongside other sports reporting, yet is informed by the trackside presence of Motorsport Network's 200+ accredited staff motorsport writers.

That content will be married with the 13m+ images of LAT Images, video content from Motorsport.tv, results from over 3,000 events courtesy of Forix and other rich media assets that include livery drawings of every car and driver helmet for competitors in the world's top ten motorsport series.

With its own dedicated editorial team based in Motorsport Network's London headquarters, ForixWire fuses all our rich content to supply newspapers, publishers and media owners with page-ready content.

ForixWire allows for ease of integration into publishing workflow and has intelligent filtering to allow editors to focus on particular race series, national geographies or particular drivers and riders of interest.

By semantically relating images, video and other publishing assets to new stories, the service packages complete sets of materials for busy newsrooms.