Grand-Am

SCC: Series annonces new partner

DAYTONA BEACH, Fla. (January 28, 2006) -- Grand American Road Racing Association is pleased to announce a partnership with GlycoMax, making the energy drink the official Performance Drink of both the Rolex Sports Car Series presented by Crown Royal ...

Edited: Dec 21, 2009, 5:26 AM

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DAYTONA BEACH, Fla. (January 28, 2006) -- Grand American Road Racing Association is pleased to announce a partnership with GlycoMax, making the energy drink the official Performance Drink of both the Rolex Sports Car Series presented by Crown Royal Special Reserve and the Grand-Am Cup Series.

As part of the partnership, the "GlycoMax Endurance Challenge" contingency program will provide $4,000 to the highest combined points earners in both the Daytona Prototype and GT classes from the three endurance races on the schedule, the Rolex 24 At Daytona, the Sahlen's Six Hours of The Glen and the SunChaser 9-Hour at the brand-new Miller Motorsports Park. GlycoMax will also provide a $1,000 bonus to the Grand Sport and Street Tuner class winners in the season-ending 12-hour event at Virginia International Raceway.

Over the past few years, GlycoMax has been tested in many forms of racing, but none are as grueling or physically demanding as the Rolex 24 At Daytona. For both car and driver, the demands of competing over a 24-hour timetable take a tremendous toll. Drivers exert both from a mental and physical standpoint, with few breaks, in all kinds of weather. GlycoMax has proven health and performance benefits that can be demonstrated to the driver on the first day they use the product. The blood sugar stabilizing quality of GlycoMax allows a driver to stay energized and focused over long periods of exertion.

The success of GlycoMax is tested and published in the International Journal of Sports Nutrition. A unique feature of GlycoMax is the ability to customize the formula to each driver's blood chemistry. This optimizes the effect of GlycoMax for the exact conditions the driver will experience each race day. GlycoMax is specifically formulated for the requirements of different sports. For example, an NFL lineman at 6'8", 330 pounds has drastically different performance needs than a 5'6", 165 pound racecar driver. This logic also extends to the difference in needs between a Daytona Prototype driver and open-wheel driver, or a short race compared to a 24-hour endurance race. All have different characteristics and demands.

Drivers who use GlycoMax have reported greater focus and consistency while on track. They feel stronger, faster and smarter. GlycoMax has worked with teams in both Grand American series, such as of Synergy Racing, Sigalsport BMW and TRG, as well and drivers Sebastian Bourdais, Craig Stanton, David Murry, Hurley Haywood, Andy Lally, Burt and Brian Frisselle, Katherine Legge and many more.

Last year GlycoMax provided its revolutionary performance drink to 11 drivers at the Rolex 24 At Daytona. This year, list features more than 80 and is still growing. For more information, email Paul Booth at Pbooth@glycomax.com or call him at 702-966-8269. Visit the website at www.glycomax.com.

The Grand American Road Racing Association, which operates and sanctions the Rolex Sports Car Series presented by Crown Royal Special Reserve and the Grand-Am Cup Series, is the premier road racing organization in North America. The 15-race 2006 Rolex Series schedule and the 10-race Grand-Am Cup calendar deliver professional sports car racing to key markets throughout North America in addition to being televised in the United States and Canada on SPEED and distributed globally through ESPN International. With title sponsorship support from Rolex Watch USA and presenting sponsorship from Crown Royal Special Reserve, the Rolex Series showcases emerging and legendary drivers from around the globe and thoroughbred racing machines from the industry's leading constructors and the world's top automobile manufacturers. Learn more about Grand American at www.grandamerican.com.

-garra-

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