IndyCar

IRL: Mid-Ohio presenting sponsor announced

WESTFIELD INSURANCE JOINS TRUESPORTS, INC. AS PRESENTING SPONSOR OF THE HONDA 200 AT MID-OHIO DUBLIN, Ohio (June 5, 2007) -- TrueSports, Incorporated has announced a three-year partnership with Ohio-based Westfield Insurance that will begin ...

Edited: Mar 27, 2008, 5:47 AM

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WESTFIELD INSURANCE JOINS TRUESPORTS, INC. AS PRESENTING SPONSOR OF THE HONDA 200 AT MID-OHIO

DUBLIN, Ohio (June 5, 2007) -- TrueSports, Incorporated has announced a three-year partnership with Ohio-based Westfield Insurance that will begin with the insurance company serving as presenting sponsor of the IndyCar Series race at Mid-Ohio Sports Car Course on July 22, 2007.

The partnership is reflected in the titling of Round 12 of the 2007 IndyCar Series: The Honda 200 at Mid-Ohio presented by Westfield Insurance. Westfield Insurance has also been named the official insurance company of Mid-Ohio Sports Car Course.

"Our partnership with TrueSports, Inc. aligns two world class organizations, one in insurance and one in motorsports," said Roger McManus, president of Westfield Insurance. "We are capitalizing on the fast growing interest in motorsports and an innovative opportunity presented by TrueSports, Inc. to advance our Westfield brand strategy."

Westfield is an insurance, banking and related financial services group of businesses and is one of the largest non-public companies in Ohio, employing over 1,900 people across the state. They are the largest employer in Medina County, a short 50 miles from the Lexington, Ohio road course.

"We're honored to welcome Westfield Insurance," said Michelle Trueman Gajoch, president of TrueSports, Inc. "It is a significant moment when a local company embraces what we have to offer. A presenting sponsorship of a national-based event like The Honda 200 at Mid-Ohio will provide Westfield Insurance with considerable exposure in their very own backyard. This is a proud moment for our community."

The Honda 200 at Mid-Ohio presented by Westfield Insurance will be the first open-wheel race at Mid-Ohio Sports Car Course since 2003, and the first visit to Ohio for the IndyCar Series. ABC Sports will broadcast live during this 85-lap race, providing valuable national exposure for the Westfield Center, Ohio company and its independent agency partners.

A comprehensive motorsports facility, Mid-Ohio Sports Car Course features a permanent road-racing circuit with two primary configurations: a 2.4-mile, 15-turn, and a 2.25-mile, 13-turn circuit. The park-like, 330-acre complex in Lexington, Ohio also features an amateur motocross venue. Located 60 miles north of Columbus and 75 miles south of Cleveland near Mansfield, the track has been called the most competitive in the U.S. and annually hosts a diversity of locally, regionally and nationally sanctioned racing events for amateur, club and professional riders and drivers.

Founded in 1981 and headquartered in Dublin, Ohio, TrueSports, Incorporated is a privately held motorsports entertainment enterprise. The company owns and operates Mid-Ohio Sports Car Course and The Mid-Ohio School, and promotes a wide variety of motor racing, driver instruction, corporate, and family entertainment events throughout the year.

Known for Sharing knowledge. Building trust.®, Westfield offers auto, home and business insurance in 16 states and surety services in 28 states. Founded in 1848 and headquartered in Westfield Center, Ohio, the company writes over $1.5 billion in premiums and has assets of $3.4 billion. Westfield is represented by a network of over 1,200 independent insurance agencies. Visit www.westfieldinsurance.com for more information.

-credit: tsc

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