Why MotoGP’s new Amazon Prime series is long overdue
OPINION: MotoGP is getting its own version of Drive to Survive on Amazon Prime at some point in the near future. It was news welcomed by the grid’s leading riders. And following the impact DTS has had on Formula 1, MotoGP desperately needs the same boost.
Like it or not, Drive to Survive’s impact on Formula 1 has been significant. In its three series, released on Netflix, it has offered existing fans greater insight into F1 and snared a legion of new supporters thanks to its accessibility and its thrusting the F1 grid into the limelight.
Sports industry analytics company Nielsen Sports has projected F1 could reach 1 billion viewers across the 2021 season as a result of the interest Drive to Survive – as well as Esports – has generated.
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