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Valentino Rossi, Yamaha Factory Racing
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Analysis

Two reasons Yamaha can't afford to wait on Rossi

The lure of Valentino Rossi is inescapable but, by dithering over his future, Yamaha could lose out on MotoGP's surprise breakout star. Rossi's next move is key to its long-term rider plan

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Even though Valentino Rossi's winless streak has now passed the two-year mark, few would dare to claim that he is no longer one of MotoGP's most bankable assets.

At the age of 40, Rossi remains grand prix racing's best-known, most popular and most marketable star - and while Marc Marquez has already broken many of his records and is creeping up on some of his bigger milestones, he does not yet command the attention the Doctor receives.

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