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Can Vickers win in pink?

Dollar General 300 Nationwide race at Charlotte may also end up with a pink pace car, pink grandstand tickets, a pink start/finish line and a pink pit wall.

Edited: Oct 11, 2013, 12:59 AM

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Brian Vickers

When Brian Vickers lines up for Friday night's Dollar General 300 (7:30 p.m. ET, ESPN2) at Charlotte Motor Speedway his Joe Gibbs Racing No. 20 Dollar General Toyota will be sporting a different color – pink. His race car is undergoing the color change in support of breast cancer awareness.

"This week is huge for (Dollar General), and they've done a great job focusing on breast cancer awareness efforts surrounding the race," Vickers said. "They've got a really big group of supportive people in town for the Dollar General 300, and we would love nothing more than to drive our pink DG Toyota into Victory Lane to celebrate with them on Friday."

After finishing 29th at Kansas on Saturday, Vickers fell to sixth in the points standings, 67 points behind leader Austin Dillon. Perhaps the change from his usual yellow paint scheme will provide an extra burst of luck at Charlotte where he finished in the top 15 in his last nine starts, dating back to 2003.

Among all points-eligible drivers in the NASCAR Nationwide Series Vickers ranks first at the 1.5-mile track in the following categories: driver rating (105.2), fastest early in a run (176.694 mph), fastest late in a run (173.980 mph), fastest laps run (73), green-flag speed (175.066 mph), laps led (43) and speed in traffic (174.072 mph).

In the four races previous to last Saturday, Vickers put together a four-week run of top-10 finishes. During the stretch he posted finishes of seventh, sixth, seventh and fourth. Through 29 races, he's compiled 13 top fives and 18 top 10s.

Vickers' Dollar General-sponsored Toyota is not the only thing that will be covered in pink this weekend. The discount retailer is working with the track to provide a pink Dollar General 300 pace car, pink grandstand tickets, a pink start/finish line and a pink pit wall.

Staff Report - NASCAR Wire Service

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