Renault not expecting to replace ING
Renault is not expecting to simply replace the departed title sponsor ING. Prior to the Dutch bank's termination of its contract over the crash-gate scandal, ING was already planning to leave Formula One after the 2009 season. Before Flavio ...
Renault is not expecting to simply replace the departed title sponsor ING.
Prior to the Dutch bank's termination of its contract over the crash-gate scandal, ING was already planning to leave Formula One after the 2009 season.
Before Flavio Briatore also left Renault because of crash-gate, he was openly looking to the corporate world to replace the lost ING dollars in 2010 and beyond.
But the team's acting managing director Jean Francois Caubet said in Singapore: "I don't think the future for a carmaker will be having a main sponsor like we've had in the past."
He revealed that Renault is therefore prepared to make a bigger relative contribution to the team financially.
"Yes, it's not a problem," said Caubet.
"Ten years ago Formula One (sponsorship) was (dominated by) the tobacco companies. Two or three years ago it was banks, but I think in the future it will be impossible to find title sponsors the same size as ING or whatever."
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