Imola plans to sell 13,000 tickets for F1 race return

Imola is hoping to sell 13,000 tickets when Formula 1 returns to the venue for the Emilia Romagna GP on November 1.

Imola plans to sell 13,000 tickets for F1 race return

The former San Marino GP venue is to host its first world championship event since 2006, having fallen off the calendar as more races were added outside Europe.

Although final official confirmation of permission to open the race to fans is still awaited from the regional authorities, it’s understood that the plan has provisionally been agreed. The track will reserve some of the tickets for local residents.

This weekend’s race in Mugello is the first of 2020 to open to spectators, with 3,000 tickets put on sale, while the Misano MotoGP event – in the same region as Imola – was given the go-ahead to sell 10,000.

In addition to tickets on sale to the public, Imola hopes to cater for 500 Paddock Club guests, plus 500 guests from local sponsors and 300 more from the regional authority.

The track’s management will now face a unique marketing challenge in selling the tickets, as it is the first grand prix to be held over just two days, with no Friday practice.

The meeting also currently has no support event programme, as there are no F2 or F3 races. Plans to secure extra races have been on hold pending confirmation that the weekend will be open to the public, because if it isn’t, the grand prix will be the only on-track action. The Formula Renault Eurocup series is understood to be one option.

“It will be an extraordinary and legendary event for those who love F1,” Imola boss Uberto Selvatico Estense told Motorsport.com.

“We are proposing different solutions about parking in order to organise the access to the grandstands in a different way.

“We’ll use all the grandstands of the circuit. We’re planning to use three empty seats [between groups of people] in order to maintain the social distancing. Considering that spectators will be in grandstands located in open air it will be really safe for everybody.

“So we’re working on blocks of 1000 people each, and each block will have its own parking. In this way we think we will be able to control and secure everything from the health point of view.”

Read Also:

Imola has learned lessons from Mugello after the Tuscan GP venue cut its initial high prices at the last minute and refunded people who had already bought tickets, asking them to buy at the new prices

“We’re thinking of proposing the same pricing that Monza had in the past. This will be our strategy. We want to give the local public a special allotment in order to give them the opportunity to see the race.

“We are working for the territory and we’re working for the people here. Obviously we want to maintain a standard for the show, so they will not be so cheap, the tickets, but I think people understand that.”

Selvatico Estense indicated that income from ticket sales will be split with the F1 organisation. Traditionally it is kept by the venues, and used to pay race hosting fees, but in 2020 that model has been abandoned.

“We will collaborate with F1, and we will share the best result in terms of rewards we are looking for. I think it’s very important for us, and this partnership.”

shares
comments

Related video

Mercedes taking steps to avoid closed pitlane mistake

Previous article

Mercedes taking steps to avoid closed pitlane mistake

Next article

Racing Point still favourite to take third, says McLaren

Racing Point still favourite to take third, says McLaren
Load comments
The Mercedes lap that puts F1 victory fight back on a knife-edge Prime

The Mercedes lap that puts F1 victory fight back on a knife-edge

Red Bull led the way after the first two practice sessions for the 2021 French Grand Prix, but only just ahead of Mercedes. There was all the usual practice skulduggery complicating the performance picture, but one aspect seen at the world champion squad gave it a ‘surprise’ lift, as it looks to leave its street-circuit struggles firmly in the past.

Formula 1
Jun 19, 2021
How Ferrari got its F1 recovery plan working Prime

How Ferrari got its F1 recovery plan working

After its worst campaign in 40 years, the famous Italian team had to bounce back in 2021 – and it appears to be delivering. Although it concedes the pole positions in Monaco and Baku paint a somewhat misleading picture of its competitiveness, the team is heading into the 2022 rules revamp on much stronger footing to go for wins again

Formula 1
Jun 18, 2021
The joy that exposes F1’s key weakness Prime

The joy that exposes F1’s key weakness

Long-awaited wins for ex-Formula 1 drivers Marcus Ericsson and Kevin Magnussen in IndyCar and IMSA last weekend gave F1 a reminder of what it is missing. But with the new rules aimed at levelling the playing field, there’s renewed optimism that more drivers can have a rewarding result when their day of days comes

Formula 1
Jun 17, 2021
The F1 figures Red Bull and Mercedes can't afford to see again Prime

The F1 figures Red Bull and Mercedes can't afford to see again

OPINION: An interloper squad got amongst the title contenders during Formula 1’s street-circuit mini-break, where Red Bull left with the points lead in both championships. But, as the campaign heads back to purpose-built venues once again, how the drivers of the two top teams compare in one crucial area will be a major factor in deciding which squad stays in or retakes the top spot

Formula 1
Jun 16, 2021
Why Alfa's boss is up to the task of securing a stronger F1 future Prime

Why Alfa's boss is up to the task of securing a stronger F1 future

Two tenth places in recent races have lifted Alfa Romeo to the head of Formula 1's 'Class C' battle in 2021, but longer-term the Swiss-based squad has far loftier ambitions. With the new 2022 rules set to level out the playing field, team boss Frederic Vasseur has good reason to be optimistic, as he explained to Motorsport.com in an exclusive interview

Formula 1
Jun 15, 2021
How Barnard's revolutionary McLaren transformed F1 car construction Prime

How Barnard's revolutionary McLaren transformed F1 car construction

The MP4/1 was pioneering by choice, but a McLaren by chance. STUART CODLING relates the tangled (carbon fibre) weaves which led to the creation of one of motor racing’s defining cars

Formula 1
Jun 15, 2021
Why the end is nigh for F1’s most dependable design tool Prime

Why the end is nigh for F1’s most dependable design tool

Wind tunnel work forms the bedrock of aerodynamic development in Formula 1. But as Pat Symonds explains, advances in virtual research are signalling the end of these expensive and complicated relics.

Formula 1
Jun 13, 2021
Why Mosley’s legacy amounts to far more than tabloid rumour Prime

Why Mosley’s legacy amounts to far more than tabloid rumour

The newspapers, naturally, lingered over Max Mosley’s tainted family history and niche sexual practices. But this is to trivialise the legacy of a big beast of motor racing politics. Stuart Codling weighs the life of a man whose work for safety on both road and track has saved hundreds of thousands of lives, but whose penchant for cruelty remains problematic and polarising.

Formula 1
Jun 12, 2021